I never hesitate to share a great idea or great contact that helps people and their business. Most of the time it’s not so much about the business itself; when you get really great service by a really great company, it generally means there are really great people involved.
Recently, our team at KRTS had the pleasure of working with a company by the name of seemyclient.com. They are a video marketing company that specializes in client experience marketing. The brainchild behind seemyclient.com is Tony Hall, and simply – this guy gets it. He is personable, understanding and he knows his business inside and out. Seemyclients.com’s brand is “show off your story, show off your clients, show off you stuff”.
We met Tony through Trip Insurance and a long-time industry friend and business associate, Lisa Arseneau. Lisa’s business partner George McCarter is the president of Pearson Dunn Insurance, and is another industry friend and associate. We were asked to do a video testimonial about Trip Insurance and Pearson Dunn, which we welcomed because both companies are the best in their class. They have been serving our insurance needs for over 15 years, and I have known Lisa professionally for 25 years.
A short testimonial – that was easy to do. What I did not know was that while Tony and seemyclients.com was at our facility, they wanted to do a short promo on KRTS and our 25 years of service to the transportation industry. What Tony pulled off in a short period of time capturing the “why” of KRTS was amazing. I say the “why” because I believe in business we are quick to tell the customers “what” we do and the “how” we do it, but often the customer does not know or they do not experience the “why”. Think of this for a minute – why do you and the people in your company do what you do? Tony and seemyclients.com bring out the “why”. The “why” is what your customers really buy into?
Seemyclients.com’s tagline is “The proof is in the people”. We at KRTS understand that concept. Our core value always has been and always will be people. And with people in mind, at Christmas time, I always look forward to saying to all my family, friends and work associates – “Merry Christmas and Thank You!” This is especially meaningful in this being our 25th year in business. We would not have the success we do without the dedication of our amazing staff and the loyalty of our incredible customers. May you all have a wonderful Christmas and a prosperous 2015!
About the Author
Kim Richardson is a husband, proud dad, friend, loves Caledonia, and is involved in a couple of businesses, KRTS, Transrep, The Rear View Mirror. Currently the Chairman of the Board OTA Allied Trade Division. Executive Director, PTDI and TTSAO. Anyone who knows Kim knows he has been in the industry and transportation runs in his blood. Kim can be reached through his business websites at KRTS Inc, and Transrep Inc, Kim Richardson on Linkedln, krichardson@krway.com