Creating a Career Path for Drivers: Why It’s Important
This post is an excerpt from the article in the AvatarFleet blog. To view the full article, click this link.
As you may know, 10,000 baby boomers reach retirement age every day. Meanwhile, the transportation industry struggles to find new recruits. In the past few years, it has turned its attention to finding younger applicants, otherwise known as millennials. One of the most profound generational differences between baby boomers and millennials, is that millennials want opportunities to grow and develop. Unlike their parents, they aren’t looking for a steady job to last them the next three decades.
So how can the industry attract new blood? What can we do to make the job more attractive for millennials? Are there any opportunities to learn and grow? Or, is professional driving a dead-end job?
According to the Peter Principle, people continue to rise until they reach their own personal level of incompetence. Once they get there, they stay because they’re no longer viewed as promotable. So how can we help drivers take that first big step two move into supervision?