Lisa Arseneau – Vice President - Lisa began her career in the transportation industry in 1986, joining Central Ontario Appraisers Inc. Her responsibilities included the day to day operation from scheduling appraisals to handling total loss negotiations. She was involved with many industry professionals including adjusters, claims examiners, insurers and insureds. Lisa had 5 years behind her when she made the transition to the Insurance Company side of the industry. Markel Insurance Company of Canada (Northbridge Insurance) is one of Canada’s largest transportation insurers. While there, Lisa developed an extensive network of industry related contacts that are still a very important part of her business life today. Her duties included underwriting, claims and information technology which allowed her to obtain knowledge of just about every aspect of the transportation industry. In 1997 Lisa decided it was time to attack the industry from yet another angle and became an insurance broker. Lisa was hired by a large Ontario brokerage and was put in charge of creating a new Transportation Department. During the next two years, she was able to connect more directly with the transportation companies and continued to develop and maintain her industry contacts. Since then she has worked as an insurance broker solely in the trucking and transportation segment. Currently in her nineteenth year as a Broker, with H L Staebler Insurance Brokers, she is as passionate today as she was the first day she started. Lisa belongs to several trucking industry associations and is active in all of them, staying current on industry trends, etc. She specializes in safety & compliance areas such as mock audits, company structuring and analysis and is very instrumental in bringing the industry to her clients.

Columnists,Lisa Arseneau |
August 15, 2017

As a woman in the trucking industry, I continually look for opportunities to enlarge this circle.  I have been very fortunate to have several strong influences from female colleagues and mentors and feel compelled to proliferate this throughout my career.

Mentoring isn’t just about teaching product knowledge.  It’s about sharing experiences and the intellectual property that go along with these experiences.  Over the past thirty years I have met some pretty amazing people, men and women alike, that have contributed to my experiences.

About twenty  years ago I was introduced to a business networking tool that has served me very well and that I enjoy.  Golf.  My boss, at the time, was invited to an industry golf tournament.  She was unable to attend and asked me if I would take her place.  I had only ever golfed about a dozen times before that and was nervous, but looked forward to the day.  I was one of three women in a field of 144 golfers.  It was both intimidating and exciting.  I had played fastball since I was five years old, and hockey for ten years as well as several other sports on both women’s and men’s teams and figured “how hard can this be?”.    It was one of the best experiences in my career.  I remember that day like it was yesterday.  The atmosphere was one of relaxed camaraderie, high energy and I was hooked!  I was in a foursome with clients and really understood the value of four uninterrupted hours with them.  They were professional while being friendly and I really learnt a lot about them and their personal lives that day.

Thankfully, over the years, I have had many days like that.  I am a true believer that golf is not only enjoyable, but a really great business resource.  And I’m not the only one.  I recently purchased a great book on the very subject.  It is “Smashing  The Grass Ceiling”.  It is written by Fareen Samji.  She is a 5-time ILDC Canadian Women’s Long Drive Champion (2012-2016) and the CEO of a successful business that manufactures orthotics.  The book is a women’s guide to mastering golf for business success.  It talks about rules, etiquette, tips on dealing with personalities, when to talk business and when not to and so many more things.  I highly recommend this book to women that feel intimidated about playing golf for business, it is great!

I want to thank the Rear View for allowing me to share my thoughts and contribute this blog to their site.  Other than golfing, writing is a favorite of mine and I appreciate the opportunity.  I look forward to contributing more of my personal insights and experiences!

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Lisa Arseneau – Vice President - Lisa began her career in the transportation industry in 1986, joining Central Ontario Appraisers Inc. Her responsibilities included the day to day operation from scheduling appraisals to handling total loss negotiations. She was involved with many industry professionals including adjusters, claims examiners, insurers and insureds. Lisa had 5 years behind her when she made the transition to the Insurance Company side of the industry. Markel Insurance Company of Canada (Northbridge Insurance) is one of Canada’s largest transportation insurers. While there, Lisa developed an extensive network of industry related contacts that are still a very important part of her business life today. Her duties included underwriting, claims and information technology which allowed her to obtain knowledge of just about every aspect of the transportation industry. In 1997 Lisa decided it was time to attack the industry from yet another angle and became an insurance broker. Lisa was hired by a large Ontario brokerage and was put in charge of creating a new Transportation Department. During the next two years, she was able to connect more directly with the transportation companies and continued to develop and maintain her industry contacts. Since then she has worked as an insurance broker solely in the trucking and transportation segment. Currently in her nineteenth year as a Broker, with H L Staebler Insurance Brokers, she is as passionate today as she was the first day she started. Lisa belongs to several trucking industry associations and is active in all of them, staying current on industry trends, etc. She specializes in safety & compliance areas such as mock audits, company structuring and analysis and is very instrumental in bringing the industry to her clients.